Bayer 3D-Markenraum, Warschau

CLIENT: Bayer SP. z o.o.
NOVEMBER 2012

235 MEDIA designed and realised a two-area 3D Brand Space for Bayer’s company location in Warsaw. The entire media planning and installation process was handled by 235 MEDIA. In the showroom area, backlit printed graphics fill the walls and lend the room an intensive background atmosphere that directs the visitor’s concentration to a large Interactive Table presenting products and innovations from all Bayer subgroups.

The Interactive Table is fitted with an RFID receiver unit for nine tokens, also developed by 235 MEDIA, that contain RFID transmitter chips. The tokens, which are distributed over stainless-steel pedestals around the Interactive Table, each represent a specific Bayer product and initiate an associated product story when placed on the specially provided area on the table. This haptic device is an additional attractive and often-used interactive feature that allows visitors to explore Bayer’s products and innovations. The application is based on the Interactive Cross-Linked Media Database developed by 235 MEDIA. This software system can be used with various presentation media (touch screen, Interactive Table, website, etc.) and allows location-specific adaptation and worldwide updating of complex content via a server system. Developed for Bayer AG, the system is used across the globe and has already been implemented in the languages German, English, Chinese, Finnish, Polish, Russian and Spanish. The content’s editorial management and implementation is carried out at 235 MEDIA.

Three monitors built into a wall show “Challenge/Solution Videos” that illustrate Bayer’s commitment to the core competencies of health, agriculture and materials science within the context of global megatrends.

The second area of the 3D Brand Space, which can be separated from the showroom area by a sliding glass wall, is referred to as a laboratory and acts as a versatile multi-functional room for group visits, talks and similar events. The room is equipped with two touch-screen monitors, radio microphones and ceiling loudspeakers, as well as mobile tables and seating. 235 MEDIA installed a management unit in an alcove, allowing all monitor content and audio functions to be controlled and combined via a touch screen and intuitive user menu. Thanks to an integrated matrix, additional information such as films, animations, applications or external signals from a laptop can be displayed on any monitor.

PARTNER:
Kutscher: graphics in motion, Cologne

Bayer Liaison Office, Berlin

CLIENT: Bayer AG
OKTOBER 2012

The new premises of Bayer’s Liaison Office Germany in Berlin offer the ideal conditions for communicating innovation in a hands-on fashion. In close cooperation with Bayer AG’s Communications – Corporate Events department, 235 MEDIA designed the entire showroom, from the artistic concept to the interior architecture and the media planning and realisation.

Laid out as an open communication area, the Liaison Office in the headquarters of Bayer HealthCare Pharmaceuticals is equipped with an Interactive Table that presents products and innovations from all Bayer subgroups. The application is based on the Interactive Cross-Linked Media Database developed by 235 MEDIA. This software system can be used with various presentation media (touch screen, Interactive Table, website, etc.) and allows location-specific adaptation and worldwide updating of complex content via a server system. Developed for Bayer AG, the system is used across the globe and has already been implemented in the languages German, English, Chinese, Finnish, Polish, Russian and Spanish. The content’s editorial management and implementation is carried out at 235 MEDIA.

To allow larger visitor groups to access the information conveyed through the various media, the Liaison Office is also equipped with a large-format projection wall. The projected content – such as films, content from the Interactive Table or PowerPoint presentations – is controlled via a tablet PC equipped with an intuitive user interface developed specially by 235 MEDIA.

A large counter provides structure to the room and allows the company to provide catering for guests. In addition, an integrated USB interface allows, for example, a notebook computer to be connected and further content to be presented on the projection wall.

Large-format prints that fill the walls in the hallway area and showroom act as visual anchor points and present the spectrum of Bayer’s activities in the fields of health, agriculture and materials science.

PARTNER:
In cooperation with Bayer AG, Communications – Corporate Events

Bayer Material Science – Technikomm

CLIENT: Bayer Material Science
November 2012

235 MEDIA has developed and set up a three-dimensional, interactive visitor guide for Bayer Material Science’s “Technikomm” in Leverkusen.

Using a tablet PC, visitors move through a virtual space that corresponds to the real exhibition area. The viewing angle seen on the tablet PC corresponds exactly to that looking at the real exhibits. This way, detailed information on the material characteristics can be gathered intuitively. In addition, the system offers selected tours where visitors have direct access to a wide range of information, images and film footage specifically arranged by topics and materials.

The application was produced in German and English. Other languages can be added. The tablet PCs are housed in a tablet cabinet that on the one hand takes care of the power supply, and on the other allows them to be updated centrally

Emschergenossenschaft & Lippeverband

Client: Emschergenossenschaft & Lippeverband
MAY 2012

The Emschergenossenschaft & Lippeverband work together in partnership as the largest waste water disposal company and operator of sewage treatment plants in Germany.

235 MEDIA has created an interactive table model to present the complex circulation of water and energy. It comprises of two seamless monitors, a touchscreen and 3D models. Using a menu, the circulation of sewage disposal and the connections between the supply and the consumption of energy are presented and explained, as are the generation and use of heat. The monitor surfaces are covered with a glass panel and complemented in certain areas with 3D models, such as wind turbines, thermal power stations, and gas storage facilities. Via the touchscreen mounted to the side, the visitor can call up various categories and observe the circulation and flow of heating, electricity, sewage gas, and waste water via the large displays. The system can, with minimal effort, be adjusted to reflect new processes and technologies.

PARTNER:
In cooperation mit Schirwon Messekonzepte mit Format GmbH.

Bayer 3D Markenraum, Beijing

Client: Bayer 3D Brand Room, Beijing
JANUARY 2012

The 3D brand room is the public face of Bayer AG at their new headquarters in Beijing. In this building, completed in 2006 by the gmp architects von Gerkan, Marg and Partner, a visitors centre has been set up on the third floor, a third of which is made up of an interactive room installation. Here, the three topics of “Climate + Resources”, “Nutrition” and “Health” are presented through a progressive, interactive design and an attached lighting display, also describing the related global challenges. At the heart of the display are three interactive tables, upon which thematically arranged “product stories” are presented; for example, the contribution made by Bayer AG to solving existing problems.

The basis of this application is a server based presentation tool developed by 235 MEDIA – the Interactive Cross-linked Media Database. Thanks to its flexible architecture, this software system enables the use of different presentation media (touchscreens, interactive tables, websites etc.) and allows a location-specific adjustment and worldwide updating of complex content via a server. The software contains a CMS (Content Management System), which enables the adding and configuration of data with different regional points of focus. The updating of clients in numerous international locations is performed by a web server, through an automatic update routine.

The system created for Bayer AG has locations around the world and is available in the following languages: English, German, Chinese, Finnish, Polish, Russian and Spanish.

PARTNERS:
Exhibitor / Project Management:  Bayer AG,  Leverkusen
Concept / Design: Bayer AG Leverkusen, 235 MEDIA GmbH, Cologne
Multimedia: 235 MEDIA GmbH, Köln
Film Production: Kutscher: graphics in motion, Cologne
Light: Peter Fischer Lichtgestaltung, Cologne

Bayer MaterialScience

CLIENT: Bayer MaterialScience
SEPTEMBER 2011

On 24th September 2011, the VCI Day took place. 90,000 visitors took up Bayer’s invitation to the “Open House”. A diverse and entertaining journey into the world of chemistry was provided for guests in Leverkusen, Berlin, Bergkamen, Bitterfeld, Brunsbüttel, Dormagen, Frankfurt, Krefeld-Uerdingen, Knapsack, Monheim und Wuppertal.

235 MEDIA developed and built a total of 57 interactive tables in ten German locations. Using images and text, the interactive tables presented fascinating stories from the research department about the inventor company Bayer, which were the highlight in the “Domes”. They informed the visitor about trends in “health”, “nutrition” and “climate and resources” and about the work carried out by Bayer in these fields.

4D–Kino & ECOPIA-Reifentest

Customer: Bridgestone
March 2011

235 MEDIA implemented a 4-D cinema and the ECOPIA-tyre-test bicycle for BRIDGESTONE, Europe. The 81st International Automobile-Saloon in Geneva (03/03 – 03/13/2011) was the first official location. The next location was at the 64th International Automobile tradeshow in Frankfurt am Main (09/15-09/25/20110

Bridgestone 4-D Cinema
The 4-D Cinema is inviting tradeshow visitors to review three Bridgestone tyres. You are able to select a 3-D movie for each of these tyres. The sound is provided by high-performance surround sound equipment. When the car starts, built in fans are blowing an airstream into the visitor’s face. If the vehicle brakes abruptly, the seat is raised by pneumatic equipment, allowing the visitors to experience the break function. If the animated vehicle begins slipping and swerving, the entire seat vibrates. If the tyre blows out after driving over a nail, the spectator will experience a slight bumping sensation on the seat. If the journey continues through ice and snow, the passengers will feel frigid air and if the tyre overheats due to too much rolling resistance, hot air is dispensed. The interaction of these functions transforms these films into a (almost) true 4-D experience.

Technology: 65” Panasonic 3-D monitor, Panasonic shutter-glasses, 2.1 surround sound. Additional features: Pneumatics, vibration engines, high-performance axial fans, cold- and climate technology, SPS-control system.

ENCOPIA-Tyre-Test Bicycle
In this adventure exhibit, a regular commercial pneumatic tyre is installed on one side and a Bridgestone ECOPIA-low friction tyre on the other side. During the ECOPIA tyre-test the spectators can sit in a comfortable sportsseat and experience the difference between the tyres. Although the tyres have identical measurements, the differences between the two tyres regarding rolling resistance and road noise can be distinguished.

PARTNERS: In cooperation with Uniplan GmbH & Co.KG

Grillo

Client: Grillo-Werke AG
MARCH 2011

The “Grillo” family-operated business has focused on zinc and sulphur production since 1842. The family’s documented history goes back to the early 16th century. 235 MEDIA has created an interactive table to make the family tree with over 1500 members and the family business history conveniently accessible.

In addition, the documented family history can be explored in nine showcase-monitors. The original documents and business correspondence of the company’s ancestors and their descendants is often still written in “Sütterlin” , (old German script) and is transcribed by integrated touch screens. The company still owns the authentic muffle tubes that were used for zinc production in the 18th century. Diverse projections are installed inside of these clay pipes, showing the chemical and visual reaction of zinc-recovery as well as filmed documentation about historical zinc recovery.

PARTNERS: In cooperation with Bildwerk.

Nanotoxikologie

CLIENT: DASA
NOVEMBER 2010

An interactive application of the topic of nanotoxicology was developed by 235 MEDIA for the DASA in Dortmund, in cooperation with experts from the Federal Institute for Occupational Safety and Health.

The topic of nanotechnology and its potential risks is much talked and written about but only very few facts are known. The touch screen application offers a short playful introduction into the nano-cosmos and offers the visitor an overview into the potential of the nanotechnology as well as into the current state of the research into its risks. The protection-at-work aspect is in the foreground here. The application can be found in the section “hazardous materials” in the permanent exhibition.

RWE

CLIENT: RWE

OKTOBER 2010

The Coal Innovation Centre at Niederaussem is now accessible to visitors. At interactive exhibits, visitors can see for citizens and provide detailed information about the technology and features the work force, and discover there are such new technologies to improve energy production and consumption tested.

An avatar greets guests and draws attention to the many ways of the exhibition. The core of the Information Centre is a real model of the power plant complex – here is the complex world of power generation interactive experience.

The navigation through the topics lignite, CO2, and future technologies via plastic knob. On the opposite side, visitors can use an intuitive touch interface virtual select information that will be highlighted to the power plant model. Thus, the power plant processes and interactive spatial experience.

Cross-company issues such as renewable energy or global CSR projects are also available on a 65 “multi-touch screen.

RUHR.2010

CLIENT: RUHR.2010 GmbH
SEPTEMBER 2010

On the occasion of the region’s year as the European Capital of Culture, a number of new visitor information centres were opened in Dortmund, Duisburg, Oberhausen and Bochum. In all four locations, a 2m x 2m interactive table serves as the central information system, providing an attractive overview of the diverse possibilities offered by the cities of the Ruhr Valley.

In the centre of the table is an aerial perspective of the Ruhr region, overlaid with graphic elements that provide basic information, such as the names of towns, major roads and rivers. Along the edges of the table – to the “North” and “South” – are workstations, at which six visitors at a time can discover the cities of the region. Images, videos and text are used to present major sights and events, while, for the purposes of orientation, a magnifying glass moves over the landscape, highlighting each location on the central map. The introductory animation simulates day turning into night and presents special events from the region. Over 200 pieces of content can be accessed via the interactive table. They are managed via a specially developed CMS and automatically updated each day for all four tables. At each one, two full HD projectors beam a presentation in full HD resolution.

PARTNERS:
In cooperation with RUHR.2010 GmbH und Stadt Dortmund/Stadt Bochum/Stadt Oberhausen

Ausstellungsraum Biometrie

CLIENT: ODYSSEUM

2009

The Science Adventure Odysseum opened in early April in Cologne and offers insights into various fields of science.

There, 235 MEDIA made the exhibition room Biometry a reality, in which information about the compilation and handling of biometric data is imparted. Visitors operate the devices, which are normally employed in security-relevant areas, by themselves, supported by animations and speech. In this way they lose their fear of touching the highly complex technology. Using their own fingerprint as an access code, they can decipher their own individual biometric characteristics on the finger, iris and facial scanners, which are then presented on 40 inch TFT screens and as a print-out.

Database Server / Identification System

This complex installation is controlled from a database programmed by 235 MEDIA. The temporary visitor IDs generated by the database enable verification at the individual stations and the correct assignment of scan results. All scanning processes are integrated into a graphical overall concept, which contains animation and voice guidance and permits visitors an intuitive usage.

Station 1 : Scan of the fingers

Upon entering the room, visitors are invited to carry out a scan of the fingers. The fingerscan is presented on a screen, graphically processed. Visitors are then directed to the next station.

Station 2 :3-D Scan of the face

After activation by the fingerprint, visitors place themselves in the scan position that is right for them. To guarantee the best scanning results, the facial scanner is vertically adjustable. The completed 3D scan is displayed immediately in the graphics menu.

Station 3 : Scan of the Iris

Analog to the previous station, the scanning process takes place for the iris. At this station the interaction between the visitor and the device is particularly complex. The graphical and aural user guidance enables the best possible result.

Station 4 : Complete edition

At the complete edition station visitors receive, after verification, an overview of the scan operations carried out on them. This data is saved for two hours and then automatically erased.

Station 5 : Print-out in the shop area

Within these two hours visitors can acquire a high-quality print-out of their biometric scans at the exit of the Odysseum. Also here, verification is carried out on a finger scanner. On the back of the print-out further explanations of the various scanning processes are given and general information on the topic of biometrics.

PARTNERS:

In cooperation with Uniplan

Kaiser, Senat & Volk

CLIENT: ARCHÄOLOGISCHER PARK XANTEN

SEPTEMBER 2009

Installed in the Archeological Park Xanten is the new exhibition area, “Emperor, Senate and People”. For this, 235 MEDIA designed an interactive table, diverse listening stations in German, Dutch and English, as well as a large-format projection illustrating the governance of the Roman Empire.

The interactive table, designed in an elliptical shape, has a diameter of 2.30 m and can be used by several people simultaneously. Information can be retrieved about typical characters from all classes of the Roman population. The graphical background ambiently shows their ancient world, the landscape and buildings in a dynamic, ever-changing day/night cycle.

PARTNERS:

In cooperation with Bildwerk, Dortmund

100 Jahre Jugendherbergen

Client: Das Deutsche Jugendherbergswerk
AUGUST 2009

In 2009 the German Youth Hostel Association will celebrate “100 years of Youth Hostels” with a special exhibition at the Burg Altena.

The central attraction will be the interactive table realized by 235 MEDIA. Through this, visitors have access to comprehensive information about 100 years of inspired history. The intuitive navigation guides visitors through several time segments with images, texts, audio commentaries and 30 short films about key events and people. An interactive map of the world invites visitors to discover the international network of youth hostels. By means of a simple language selection function all of the content is also available in English. A custom designed Internet terminal also offers current information and booking options.

The application is additionally obtainable as an interactive DVD-ROM for members of the DJH.

Medienstationen im Wiedenbrücker Schule Museum

CLIENT: WIEDENBRÜCKER SCHULE MUSEUM
NOVEMBER 2008

On the 28th of November the Wiedenbrücker Schule Museum opened, which is dedicated to the outstanding sacred and profane craft products of the 19th and 20th centuries.

In four different multi-media stations 235 MEDIA presents the most important works of art that were created in Wiedenbrück and distributed throughout Germany. An interactive table takes visitors back to the beginning of the exhibition, to the heyday of the workshops, and a large-format projection onto a triptych shows in detail the magnificent furnishings of the Church of St. Ida, the Wiedenbrücker emblem.

The distribution of the craft products remote from East Westfalia – with pictures and documents from Berlin to Bochum – is illustrated in the media stations as are the strong structural changes the churches were subject to during this period.

Dornbracht

Customer: Meiré GmbH & Co. KG
2008

235 MEDIA created the SoundSpa for the company Dornbracht. As well as building the exhibition inside the Cologne factory of Meiré GmbH during the 2008 Passages, 235 MEDIA also set it up in Milan for the supporting events at the Salon du Mobile.

The presentation took place inside a specially developed SoundSpa, conceived and designed by Mike Meiré. Thanks to music from Mike Meiré and Carlo Peters, as well as animated images by Jens-Oliver Gasde, this piece of ritual architecture made for a unique experience. Through the interplay between the ceiling projection and the sound installation, various acoustic worlds came into being.

235 MEDIA implemented the building of the cubes, delivered and installed the media technology and oversaw the construction and dismantling.

PARTNERS:
In cooperation with Meiré GmbH & Co. KG

Zur Deutschen Sozialgeschichte

CLIENT: BUNDESMINISTERIUM FÜR ARBEIT UND SOZIALES
AUGUST 2008

On 23 August 2008 the Federal Ministry of Labour and Social Affairs opened a permanent exhibition on the emergence of German social history.

235 MEDIA ®evolution not only planned and implemented all of the media technology, but also designed an interactive table. The interactive table provides visitors with an opportunity to playfully explore the world in which people in Germany lived around 1900. The visitor can “page” through portraits of social classes, professions and places that played a role in life of those times as if in a photo album, thereby intuitively gaining access to these topics through pictures, films and texts. The interactive table makes it possible to acquire insight into to the atmosphere of everyday working life and to approach the lives of the people in a personal manner.

In addition to the interactive table, 235 MEDIA also created the following multimedia displays:

– an interactive stairway installation with projections of various historical vehicles

– two interactive AV media stations

– an interactive audio station with 12 audio portraits

PARTNERS:

In cooperation with Hansen Kommunikation

Krupp

CUSTOMER: Alfried Krupp von Bohlen und Halbach-Stiftung
JANUARY 2007

235 MEDIA executed the media installations at the Krupp Historical Exhibition in the Villa Hügel, Essen. Integrated into the newly designed exhibition dealing with the history of the Krupp company in the 19th and 20th centuries were seven multimedia installations.

The mostly interactive media stations offer the visitor a popular scientific presentation of the economic and social history, a history of the technology as well as economic and art history. Using historical material and media processing, the visitor is informed about a noteworthy constituent of industrial history. 235 MEDIA took responsibility for both the technical planning as well as the entire multimedia realization. This exhibition has been open to the public since January 2007 in the small house of the Villa Hügel in Essen

PARTNERS: In Cooperation with Dr. Ulrich Hermanns Ausstellung Medien Transfer, Münster und Steiner, Szenische Architektur, Wuppertal

Interaktive Tischlandschaft

CLIENT: T-SYSTEMS

MARCH 2007

After a successful precedent project at T-Systems fair trade exposition in 2006 235 MEDIA shows anew interactive animations of modern ICT-infrastructures at the CeBIT 2007 in Hannover. Examples of the IT solutions “Contact Center VoIP” and “Mobile Customer Relationship Management” are displayed on two interactive tables. A moderator comments on the complex contents of the animations. The two-dimensional animations ally on top of the table with three-dimensional models and form a communicative and informative scenery.

PARTNERS:

In cooperation with the agency Brandrelation, Cologne

InfoSlider für das ZDF

CLIENT: ZDF
MARCH 2007

For CeBIT 2007 235 MEDIA designed an interactive information wall for ZDF. The particular challenge was to make the ZDF online library accessible to trade fair visitors in a haptic manner. The 6.20 meters x 2.07 meters dimensioned light box with a stainless steel casing presented central themes from the ZDF Online-Mediatheque. Trade fair visitors could move the flat screen TV mounted on a guide rail both horizontally and vertically across the whole area. Depending on the position of the XY-coordinates, the flat screen displayed the various topic fields in the ZDF Online-Mediatheque, which could then be expanded upon via the screen. The Info-Slider is a variably deployable information system that can be brought into action wherever detailed information needs to be imparted from a total overview.

PARTNERS:
In cooperation with Uniplan

Interaktive Tischlandschaft

CLIENT: TELEKOM
MARCH 2006

For the trade fair appearance of T-Systems at CeBit 2006 in Hannover, an animation of the complex processes in modern ICT infrastructures was produced.

By way of a miniature landscape comprising five interactive tables, moderators provided visitors with information on the four themes of Seamless Communication Services, Administration / Storage, Collaboration (R & D) and IT Management.

As a new element, real 3D models on the tables were integrated into the animation for the first time. Zooms from high-resolution aerial imagery landed precisely on the models and thereby combined reality with its simulation.

PARTNERS:
In cooperation with the Agentur Brandrelation, Cologne

Biocity

CLIENT: ZOO MÜNSTER
JULY 2005

The BioCity in the Münster Zoo was inaugurated in July 2005 and comprises the International Centre for Turtle Protection, a research workshop for school children and a permanent exhibition about biodiversity. 235 MEDIA developed the concept for the mediatechnical-planning in cooperation with Heimatfabrik Kulturproduktion Münster, and they also produced eight partly interactive media installations:

– Cube-Station “Biodiversity” (interactive)
– “Whirl of images”
– Turtle-station
– Informative game “Bionic” (interactive)
– Walk of the animals (installation at the entrance)
– two audiostations, (outside and interactive)

PARTNERS:
In cooperation with Heimatfabrik Kulturproduktion Münster

Mercedes Benz Nutzfahrzeuge

CLIENT: Mercedes Benz
April 2005

For the utility vehicles IAA in Hannover in 2005, 235 MEDIA developed an extensive media concept for their trade fair appearance. It started with the formulation of a central theme, as well as the motto of the fair, progressed via the design of the separate entry and animation areas of the stand and carried on through to the overlapping stand and product communication.

As so-called “Highlight Communication”, 235 MEDIA developed a scanning unit which, as a robot module, impressively spotlighted the technical capabilities and features of the utility vehicles.

PARTNERS:
In cooperation with facts & fiction and Dreiform

Bosch

CLIENT: Bosch
February 2005

In a cooperation with the architectural firm Kulka, 235 MEDIA developed a Mediatecture concept for the new building at the Bosch company training center in Stuttgart.

With large-format projections onto the water surfaces of the central courtyard the interactive installation progresses synergically to the architecture. With simple actions, such as the clapping of their hands, visitors can control the projections. The images blend with the water surface and take an associative reference to the products and services manufactured and offered by the Bosch company.

PARTNERS:
Architekturbüro Kulka

Video et Cogito

CLIENT: LUDWIG FORUM FOR INTERNATIONAL ARTS, AACHEN
JULY 2004

Thanks to a new conservation strategy, video works from the early years of video art are accessible to the public again. The Ludwig Forum für Internationale Kunst in Aachen shows refurbished artists’ videos from the museum’s collection in its exhibition Video et Cogito from July 2, 2004. The Ludwig Forum is Germany’s first art collection undertaking concrete measures for the protection of its valuable artists’ video collection in co-operation with 235 MEDIA.

The custom conservation strategy was developed at 235 MEDIA in Cologne with the support of specialised video technicians and a graduate restorer. The strategy is applicable to other collections, too, and creates the basis for a continued restoration of video art works. Additionally, the exhibition presents extensive information documenting the process of conservation and underlines the before/after effect in a series of photographs.

The development was made possible within the settings of the MedienKunstArchiv project for the conservation and digital archiving of video art tapes. The MedienKunstArchiv project (MKA) is supported by the German Kulturstiftung des Bundes (Federal Cultural Foundation) and the Kunststiftung NRW (North Rhine-Westphalia Art Foundation) and will make video art accessible online to the public for the first time. In a first stage, some 1,100 artists’ videos shall be digitised and entered into an online archive by the end of the year.

Pizza Tisch

2001

The development of the interactive table shown here for the catering industry was one of the pilot projects of 235 MEDIA ® evolution, intended to optimally combine elements from art, design and technology. The product qualities of the system are geared to the needs of gastronomy with regard to aesthetic-sensory quality, involvement, emotion and function, moods, etc. The interactive processes create new moments of experience, which redefine the relationship between space and user, between real and virtual communication levels.

The basic concept includes a menu selection, which can be tailored to different needs. As in a modular system the application is extensible, eg through games, video or camera recordings or the associative visualisation of the proposal. In addition, there are various possibilities to influence the spatial environment: different sensors allow, for example, interactive illumination control or influence on the sound level.

The presentation should provide an idea of the manifold possibilities for the use of interactive tables in the field of gastronomy. In concrete applications these opportunities would be customised to individual needs and space specifications.